Facebook has made the decision to lift its controversial news ban this afternoon.
News publishers will return to the platform with content sharing to be available within the coming days.
The shock ban was put in place early Thursday morning in response to the Australian Government’s proposed media bargaining code which would see tech companies be forced to pay publishers for news content.
Australian users have been blocked from viewing or sharing news content from the social media platform since last week and a large number of Facebook pages, including ones endorsed by the government, no longer had visible content.
Facebook’s decision to lift the ban comes after “constructive” talks between Treasurer Josh Frydenberg and Facebook CEO Mark Zuckerberg over the weekend.
“The government has been advised by Facebook that it intends to restore Australian news pages in the coming days,” Frydenberg said in a statement.
Facebook have also released a statement on the decision, saying they are “pleased that we’ve been able to reach an agreement with the Australian government.”
“We have consistently supported a framework that would encourage innovation and collaboration between online platforms and publishers,” Facebook statement reads.
“After further discussions, we are satisfied that the Australian government has agreed to a number of changes and guarantees that address our core concerns about allowing commercial deals that recognise the value our platform provides to publishers relative to the value we receive from them.
“As a result of these changes, we can now work to further our investment in public interest journalism and restore news on Facebook for Australians in the coming days.”
Further to this, there have also been multiple amendments to the proposed news bargaining code to “provide further clarity to digital platforms and news media businesses.”