An Australian liquor company has been slapped with fines for selling beer that is made in China, but marketed as Australian.

The green and gold packaged ‘Aussie Beer’, with a label reading ‘100 per cent Australian owned’, was sold by the Independent Liquor Group across a period of five months last year.

The Australian Competition and Consumer Commission (ACCC) has ruled that the label could mislead consumers, and ordered the Independent Liquor Group to pay over $10,000 in fines.

ACCC Chairman Rod Sims told the ABC, “Country of origin representations, particularly those designed to grab the eye of the consumer by using well known symbols, colours or slogans, must be truthful.

“This is particularly the case with Australian made products which encourage consumers to support local industries.”